Microcredential in Mastering Social Media Advertising

AIM (RTO 0049)

Institution rating

4.5

Duration

Up to 8 weeksself-paced

Study mode

Online

Next start date

Contact provider for next start date

Entry requirements

This microcredential is designed for anyone using social media to promote a business, product or service such as marketing professionals, business owners and Social Media Managers.

Where is this course offered?

This course is delivered online, so you can:

Study from anywhere and choose when you want to fit study into your week
Access all study materials, assessments, and student support services
Achieve the same qualification as someone studying in a classroom

Find out more about online courses and the benefits of studying online.

What you’ll learn

In this course you will learn to:

Develop a paid social media advertising strategy
Understand the benefit of paid social media advertising
Identify the different advertising formats across the main social media platforms
Describe how to design ads for the different audience/buyer stages
Identify the benefits of integrating influencers
Learn how to set up, optimise and split test your ad campaigns
Explore ways to create ad copy for the different social media platforms
Implement, measure and report on your paid advertising campaigns

Enquire with AIM to find out more about the course content, units, and what you’ll learn.

Course price

Enquire with AIM to find out more about the course price for you.

Student ratings of AIM courses

4.5

(13 reviews)

*Combined student rating of this institution's courses

Percentage of students that felt this course had a positive impact on their career

100%

Percentage of students that would recommend this course to a friend, relative or colleague

100%

Current and industry-relevant content

4.5

Course content compared to what was expected

4.4

Balance between theory and practical work

4.5

Quality of teachers and academic support

4.5

Ability to balance study with your other commitments

4.4

Assistance to help you find a job

4.3

Quality of online study portal

4.1

Transparency of course fees

4.6

View all AIM course reviews

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Support and delivery

When you study online with AIM you will:

Benefit from a personalised AIM Coach as well as 24/7 dedicated learning support and online forums
Have access to an online learning portal that provides a community approach to learning and allows you to share experiences, ideas and questions with your peers
Learn from highly qualified and experienced business professionals
Have access to all of AIM's one-day and online short courses which will provide you with the opportunity to broaden your knowledge